How Good Photos Reduce the Time Your Home Sits on the Market
When it comes to the property market, first impressions matter more than ever when trying to sell your home quickly. With the rise of online home listings and house hunting, the photos of your property may be the very first thing potential buyers see before they consider visiting your home in person or making an offer. Investing in professional property photography is one of the smartest moves you can make when preparing your home for sale. Here’s why good photos make such a big difference. Eye-Catching Curb Appeal The old saying “a picture is worth a thousand words” is especially true in property. Good photography presents an eye-catching, inviting portrayal of your home in a still image. The right angles, lighting and composition introduces the exterior of your home in the best possible light. Crisp, colour-accurate shots allow buyers to easily imagine themselves living in your property. Drab, boring or overly dark photos can deter buyers from clicking for more or scheduling a showing. Emphasises Special Features Experienced property photographers know how to accentuate the finest features of your home through photography. Key selling points like large windows, high ceilings, sprawling gardens, updated kitchens and more come alive in great photos. Special wide angle lenses showcase the proportions of rooms accurately. Proper lighting eliminates dark corners or shadows. Minor staging like arranging a fruit bowl on the counter makes rooms look cared for and homey. The right photos let buyers appreciate all your home has to offer without stepping foot inside. Speeds Up the Sale Investing in professional photos means you end up with high-quality listing photos prepared and ready to go as soon as you put your home on the market. This means you can start accumulating maximum online exposure and buyer views straight away. Properties with great photos tend to sell faster, often receiving multiple offers shortly after hitting the market. Those without usually sit longer before attracting solid buyer interest. Over 80% of buyers say they pay close attention to listing photos, so stunning shots truly give you a competitive edge. Increases Perceived Value The quality of photos sends subtle messages about the standard of home on offer. Properties filled with beautifully lit, artfully composed shots come across as well-kept, pride of ownership homes to buyers. So-so photos suggest the opposite. Photos also impact buyers’ ability to imagine themselves living in the space. The more buyers fall in love with your home through the photos, the more likely they are to perceive it as having higher value. Higher perceived value frequently translates into higher offers. Photos Are Now Normalised In the past, buyers visited homes in person as a first step before considering making an offer. These days buyers have gotten used to being able to extensively browse homes online as an initial screening stage. Visiting in person often comes after they have already reviewed a home’s listing and photos. That means great photos are now normalised as part of the process. Bad photos are more likely than ever to prevent buyers from taking things further or cause offers to come in under value. If you’re preparing to sell your house soon, professional property photography is non-negotiable in today’s market. Properties with stellar listing photos invariably sell quicker, attract more buyers and bring in better offers. Investing in quality photography will pay dividends many times over when your home flies off the market fast and for top pound. Give your estate agent the very best tools to do their job successfully and get your move settled rapidly.
Why We Always Shoot in RAW (and What That Means for You)
As a property photography company, we always capture photos in RAW format rather than JPEG. What exactly does that mean and why does it matter to you as a client? Read on to learn more about the advantages of shooting RAW images for property listings. What is a RAW Photo? Unlike JPEGs which are processed and compressed into a standard final image format, RAW photos contain all of the unprocessed data that comes directly off the camera’s image sensor. They haven’t been adjusted for colour, contrast, white balance and so on. RAW images require post-processing on a computer to convert them into viewable photos. So why bother shooting RAW? Why not just let the camera process the image into a JPEG that is immediately viewable? There are some key benefits of RAW that are important for property photography: More Flexibility for Post-Processing The unmodified data in a RAW file allows for much more flexibility when editing and perfecting images. With robust photo editing software, we can make significant adjustments to exposure, white balance, shadows, highlights and more without damaging the image quality. This allows us to compensate for difficult lighting situations and ensure every property looks its absolute best. Higher Image Quality Because RAW data is uncompressed, it captures higher levels of detail and colour depth than JPEG. This allows for larger, crisper photos that show off all the best features of a home or commercial space accurately and stunningly. Even small details like fabric patterns and wood grain come through beautifully from RAW image data. Better Colour Accuracy The default colour adjustments and compression applied to JPEGs can distort colours or cause banding issues in gradients. With RAW processing, we have total control over white balance and hues for truer, more accurate colour in every photograph. That makes textures, finishes and paint colours appear exactly as they are in real life. Lossless Editing JPEGs use lossy compression that permanently deletes image data, limiting how much you can adjust brightness, contrast and colours before quality deteriorates. With non-destructive RAW editing, data remains intact no matter how many edits you make. We can deliver multiple revised photos tuned exactly to your liking without any penalty to resolution or clarity. Correct Common Photography Problems No matter how skilled the photographer, issues like over or under exposure, inaccurate colour or improper focusing can happen. The data levels in RAW images allow fixing these problems in post-production much more effectively than attempting to rescue a compressed JPEG image. If we capture RAW, we can deliver stunning, ideal photos regardless of shooting conditions. By capturing RAW images and taking the time to edit them properly, we’re able to deliver the very highest quality property photography showcasing your property accurately and beautifully. The flexibility of RAW ensures the best-looking listing photos possible, accurately conveying rooms, finishes, textures and lighting to prospective buyers. This is vital for making great first impressions online and helping drive more showings and faster sales. So, while RAW photo files might seem like a technical photography term that only matters to the pros, their uncompressed high quality directly translates to better representing and selling your property. By insisting on RAW capture and processing, our photography provides you the most stunning, true-to-life marketing assets to reach buyers and maximise your ROI.
Modern Property Marketing: Drone, CGI & Video for Smarter Selling
Competition within the property market continues to rise, and it is essential for the sellers to have great photos and videos to showcase their property. As of now, around 90% of home buyers are using online listings to shop. Hence, you need to use high quality visual content to catch the attention of these buyers. This is where cutting-edge tools like drones, CGI, and cinematic videos come into play to create next-level real estate marketing material. Taking Properties to New Heights with Drone Photography One of the biggest innovations in real estate photography in recent years is the use of drone photography and videography. Drones allow for stunning aerial shots of homes and surroundings that were impossible in the past. Bird’s-eye views display full property footprints, beautifully manicured gardens, impressive outdoor amenities like pools or tennis courts, and neighbourhood locales in one breathtaking photo. Whereas standard images might just provide a snapshot, sweeping drone videos expertly build excitement and showcase what makes the property exceptional. With more wow factor than still shots, these airborne videos help properties leap off listings pages. Most buyers simply can’t conceptualise what a property truly offers from just a few pictures. But seeing the big picture perspective that drones provide allows buyers to better understand the uniqueness and potential of the property. CGI Renders That Wow: Envisioning Possibilities Another modern marketing method gaining popularity are photorealistic CGI renderings and walkthrough videos. Particularly useful for new construction or redevelopment projects, CGI allows buyers to easily envision possibilities that do not presently exist on site. New build projects often start with just vacant land or an outdated existing structure awaiting demolition and total transformation. CGI renders showcase sleek exterior architectural plans and also provide simulated tours of gorgeous interiors before they are built out. For buyers struggling to grasp new development scope and scale, this is a game changer. CGI brings the design to life so they can see finished product potential – not just dirt lots or demolition messes. Similarly, outdated and neglected properties are often purchased for full gut rehabs and flips. In their existing state, they can be unappealing with major cosmetic damage or structural issues. CGI redesigns highlight modernised floor plans and display incredible after remodelling effects throughout. Instead of turning buyers away in person due to current condition, CGI allows them to look beyond to future renovation glory. Cinematic Videos: Emotional Storytelling Impactful real estate videos go beyond just factual depictions of properties for sale. Using professional cinematography, editing techniques, graphics, music and more, high quality real estate videos seek to form emotional connections between buyers and homes. That emotional bond is what turns initial interest into serious offers. Beautiful lifestyle reels showcase families happily enjoying impressive homes and surrounding areas. Dramatic drone flyovers reveal jaw dropping exteriors from refreshing angles. Smooth tracking shots usher buyers through bright, spacious interiors room by room. Close up b-roll draws attention to exceptional features and coveted amenities. Clean graphics highlight impressive specs and details. Background music sets the perfect tone throughout while keeping viewers engaged. The Next Level of Property Marketing Drone photography and video, photorealistic CGI renderings, and cinematic listing videos represent the next era of property marketing. As the first visual impression for potential buyers, great photos and video content gives homes a huge leg up in today’s competitive landscape. Properties demand the wow factor advantage these modern digital tools provide to sell faster and for more money in today’s marketplace. The stunning imaging, bold highlights, and emotional allure are exactly what properties need to capture buyer attention and imagination at that crucial first impression point.
Why Next-Day Turnaround Doesn’t Mean Rushed Quality
In the fast-paced property market, getting photos back quickly is often essential for estate agents and homeowners. But does a next-day turnaround mean the quality of the photos will be compromised? Absolutely not with the right property photography company. Speed Doesn’t Have to Sacrifice Quality With advanced equipment and streamlined workflows, high-volume property photographers can deliver stunning, high-quality photos exceptionally fast. The latest cameras have sophisticated sensors and processing that makes getting perfectly lit, crystal clear shots easier than ever. And software enables batch editing for exposure, colour correction and cropping afterwards. So, there’s no need for short turnarounds to mean a rushed job. Strategic Scheduling Allows Quick Turnarounds Reputable property photography companies like us schedule shoots strategically throughout the day to make swift turnarounds realistic. Travelling to multiple properties in the same vicinity on one outing allows an entire area’s shoots to be completed efficiently. Moreover, staggering appointment times prevents work from backing up for the editing team later on. Tight turnarounds are then achievable without over burdening any one person. It’s very much a team effort to ensure no quality is lost for the sake of speed from shoot planning to final delivery. Experience Results in Increased Efficiency Veteran property photographers and editors know how to work smart to deliver photos under tight deadlines without cutting corners. An experienced photographer is skilled at promptly taking what’s needed on-site for both agents and buyers. They also have an intuitive sense of which minimal edits will take each property’s photos from good to great. Investment in Specialist Equipment The very best property photography companies invest continually in equipping their teams with the most up-to-date gear. Using professional-level DSLR or mirrorless cameras means capturing higher resolution, sharper shots with more dynamic range from the start. Lenses such as tilt-shift ones suppress distortion like curved lines that would normally require fixing in editing too. Modern camera accessories aid workflow as well. Portable supplementary lighting set-ups mean quickly refining on-site captures to perfection. Streamlining Stages from Start to Finish Truly dedicated property photography services focus intensely on refining and speeding up their processes. Large network storage and fast file-transfer systems allow moving big photo files seamlessly between team members. Image editing software has filters to instantly achieve an ideal, bright and balanced look. Some companies even employ dedicated image editors and admin teams. This means photographers can stick to back-to-back shooting rather than doing their own edits. Such streamlining, device investment and specialised personnel keep turnaround lightning-fast without any impact on quality. Blazing Fast Turnaround AND Standout Quality In short, skilled personnel armed with professional gear and workflows make quickfire property photo turnarounds achievable. When hiring a dedicated photographer there’s no need to choose between getting your images back ultra-promptly and getting standout results—top services deliver both. The highest quality and fastest possible speeds really can go hand in hand with the right property photography company. That’s why you should get in touch with us for your property photography needs.
How to Use CGI to Show Off Awkward or Empty Spaces
Selling a property with awkward or empty spaces can be challenging. The rooms may have strange dimensions, pillars in inconvenient places, or be completely unfurnished. While these quirks can turn off potential buyers or tenants, there are ways to downplay or even turn them into selling points. This is where creative CGI (computer-generated imagery) can come in handy for your property photography. Assess the Problem Areas First, walk through the property and make note of any spaces that seem problematic. This may be a long, narrow hallway, an unfinished basement, or an entire empty room. Consider what it is about the space that could put people off or leave them unsure about how to utilise it. The goal of using CGI is to address these issues directly. Think About the Possibilities Just because a space is currently awkward or empty doesn’t mean it can’t serve an important purpose with the right furnishings and layout. Even structural elements like pillars and low ceilings can be downplayed or incorporated into the design aesthetic. Brainstorm ideas for how the space could optimally be used, whether as a home office, playroom, reading nook, etc. CGI makes it possible to visualise anything you can imagine. Find Quality CGI Assets There are many resources for CGI models and assets, but quality can vary dramatically. Work with a reputable CGI artist or company that offers plenty of customisation options and high-resolution renders. For property photography, CGI elements should blend seamlessly into the environment, so realism is key. Spend time curating furniture, materials, lighting and accessories that suit the style of the home. Set Up the Base Photos Before inserting any CGI, set up and shoot the “base” photos showcasing the empty spaces as they currently exist. Take plenty of images from multiple angles, as this will provide flexibility later on. Neutral lighting tends to work best, avoiding harsh shadows that could limit options. Shoot RAW images for maximum quality and editing control. Backup all photos before editing. Plan the Shot List Conceptualise exactly how you want to portray the spaces and make a detailed shot list. This should specify where you’ll place furniture, how rooms will be styled, which angles you’ll use, etc. Planning ahead ensures the final CGI images support the intended narrative and style for marketing the property. It also informs what custom models you may need created. Insert the CGI Objects Using Photoshop or similar software, meticulously insert the CGI objects you’ve sourced, following your shot list. Adjust sizing, positioning and lighting as needed to fit, factoring in shadows, reflections and perspective. Composite multiple images to build up the desired styled look. Take your time with this step, as poor execution can make CGI very obvious. Enhance Photos Even after inserting CGI objects, photos may require colour correcting, exposure adjustments and retouching to finish the photorealistic look. Carefully review images at 100% magnification, making localised tweaks. Add final touches like props, wall art and textiles to enrich the spaces. Apply subtle grain or noise if necessary to offset over-smoothing. Showcase the Transformation With awkward empty rooms now full of furnishings and style, showcase the dramatic “before and after” transformation. The contrast speaks volumes, immediately conveying the potential of the previously unused space. Lead with the gorgeous CGI rendition, then include a smaller “before” image for context in marketing. The possibilities unlocked through CGI will capture buyer and tenant imaginations. CGI opens up new opportunities to showcase the versatility and best possible use of challenging property spaces. We at Hovver can help you with getting the most out of CGI for property staging. Take advantage of this potent visual marketing tool to pique interest and demonstrate exactly why your property has immense potential, despite any awkward quirks.
Why Buyers Often Make Decisions Before the Viewing Even Starts
Property viewings are a crucial part of the home buying process. This is when potential buyers step inside a property for the first time to assess if it meets their needs and desires. However, research shows that buyers often make decisions about a property before they’ve even viewed it in person. There are several key reasons why this happens. Online Listing Content Today’s home buyers spend a lot of time researching properties online before they ever arrange a viewing. High quality listing content, including photos, floor plans, video walkthroughs and detailed descriptions can make an enormous impact. Properties that look attractive online and seem to tick all the right boxes stand a good chance of making it onto buyers’ viewing shortlists. Those with limited, unclear or uninspiring listing content often get dismissed outright. This is why you need to invest in professional property photography. First Impressions Count The old saying about first impressions sticking holds true in property sales. Before viewing a house or flat, buyers will look at the online photos and street view imagery. If the external property styling creates a great first impression, buyers are much more likely to be enthusiastic about arranging a viewing. However, if the current owners have neglected the external styling, buyers may well dismiss it and focus their efforts on more appealing properties instead. Lifestyle Associations Savvy buyers have an idea of the lifestyle they want from their new home before they start searching. Certain neighbourhoods, property types and external home styles get associated with certain lifestyles. Buyers searching for a family-friendly property may instantly home in on a four-bedroom detached home with a well-kept garden. First impressions allow them to make quick judgments about whether a home aligns with their desired lifestyle. Emotional Decision Making Property purchases involve both logical considerations and emotional decision making. As soon as buyers see an online listing that stirs up emotions like excitement, pride or contentment, they’ll be much more inclined to view in person. Listings that fail to establish an emotional connection are far less likely to get viewers through the door. Stunning photography and thoughtful descriptive copy that brings a property to life play into this emotional decision process. Managing Expectations If the online listing content looks outdated, cluttered or fairly uninspiring, buyers may assume the actual property looks equally unappealing inside. This means they won’t have high expectations about what they’ll see at the viewing. For already hesitant buyers, even small negatives could put them off. They may also assume there are bigger underlying issues that aren’t shown. Great photos and descriptions raise expectations and standards, while poor ones lower them. With the time and effort involved in arranging and attending property viewings, buyers don’t want to waste their efforts. They therefore lean heavily on the listing photos, descriptions, floor plans and video content to pre-vet options based on first impressions and emotional responses. Those listings that look most aligned with their purchasing wish lists and desired lifestyles stand the highest chance of progressing to the viewing stage. Presentation really can make or break a potential buyer’s decision before they’ve even seen a home in person.
Why Consistent Branding Across Your Listings Builds Trust with Buyers
In the competitive property market, agents and sellers need every advantage to stand out and build trust with potential buyers. One area that is often overlooked is consistent branding and messaging across property listings. When done effectively, this can set you apart from other agents and listings, build familiarity with your brand, and establish you as a trusted name buyers can rely on. Create Brand Recognition When a potential buyer browses Rightmove or Zoopla, they will likely see dozens if not hundreds of property listings. Most will have similar photos showcasing the home, standard details on rooms and features, and blur together after a while. But agents who incorporate consistent branding elements across their listings allow buyers to recognise their listings at a glance. This can be your company logo, slogan, consistent photo style showing your brand colours or textures, or even your signs and branding in the exterior shots. The visual familiarity you create connects your brand to quality listings and photography in the buyer’s mind. So when they see your branding, they begin to trust that they know what to expect from your listings. Inspire Confidence and Professionalism In addition to recognition, consistent branding also communicates professionalism and competence to buyers browsing listings. After all, a cohesive visual brand across listings shows attention to detail and conveys that you understand how to market properties effectively. Buyers interacting with your listings affinity and commitment to quality in turn making them feel more confident in trusting you as an agent and considering your listings further. When it comes to property industry, polished photography and branding make a strong first impression. Reinforce Your Reputation The trust and familiarity consistent branding inspires also help reinforce and grow your reputation over time. As buyers have positive experiences with your listings and photography, they begin to associate your personal or company brand with quality. Your branding then acts as a visual shorthand for the reputation you have established. Any marketing expert will emphasise that the key to branding is repetition. The more buyers see your branding across listings, the more it cements what you stand for. It taps into the mere exposure effect, where people develop a preference for things simply because they are familiar with them. This effect has powerful implications for your brand and name recognition. Simplify Searches for Returning Buyers Strong branding also pays dividends not just with new buyers but also those returning to their search. With so many listings to sift through across the web and apps, it can be frustrating for buyers to keep similar homes straight. But if they have interacted with your listings before, the consistent branding elements help jog their memory and simplify their efforts zoning back into promising listings they want to revisit. Rather than having to read through details all over again to separate one listing from the next, they can recognise your photos or branding and know they are back in familiar territory. This ability to aid returning buyers helps ensure your listings stay top of mind longer and have repeated engagement. While it takes effort on the front end, taking steps to ensure your property photography and listings maintain a consistent brand and style can transform how buyers perceive and interact with them. In an industry driven by first impressions, branding builds both trust and momentum. When buyers find an agent and set of listings that satisfy them, they will return to explore more. Build up your brand equity with every new listing, and it will pay dividends to attract more qualified buyers over the long haul.
5 Types of Properties That Need Drone Photography
Drone photography is revolutionising the way properties are marketed and sold. With the ability to capture stunning aerial photos and video, drones allow potential buyers to view homes and land from unique vantage points not possible before. For certain types of properties, drone photography is especially useful in showcasing key features. Here are 5 types of properties that can greatly benefit from drone photography. Countryside Homes Properties located in rural countryside settings often sit on large plots of land encompassing rolling hills, woods, streams, and other scenic landscape features. Aerial photography provides breathtaking bird’s-eye views of the surrounding natural beauty that simply can’t be captured from the ground. Gliding over the tree canopies and soaring over the property reveals the full scope of the land. Paired with interior photography, comprehensive drone photography of countryside homes enables potential buyers to fully visualise themselves living on the idyllic land. Waterfront Homes Waterfront living comes at a premium, so it’s important for estate agents to showcase the full appeal of properties adjoining lakes, rivers, oceans and more. Drone photography helps achieve that by providing awesome top-down views showing off sprawling shorelines, private docks and boathouses, proximity to beaches and marinas, and endless water vistas. Dramatic drone photos and video bring waterfront views to life better than anything else. Large Acreage and Farms For large acreage properties, the square footage numbers simply don’t do them justice. Drone property photography conveniently captures the full scope of the land, buildings and operations in ways standard photography can’t. Cruising over vast fields, grazing lands and wooded areas illustrates the massive scale, while zoomed-in aerial views provide closer inspection of barns, corrals, machinery and livestock. For potential buyers researching agricultural properties especially, drone photography is enormously beneficial. Landmarks and Unique Architecture One-of-a-kind homes situated near famous landmarks or featuring unusual architecture styles also warrant drone photography. Properties located along prominent golf courses, beside notable bridges and city skylines, or built into mountainsides showcase surrounding points of interest that impress home buyers. Additionally, drone photography highlights unique architectural attributes of the home itself, like curved rooflines, soaring towers and turrets, multiple wings, intricate landscaping and more. Dramatic aerial views weave landmark vistas and architectural details into an engaging visual narrative. Large Residential Gardens and Landscaping While homes may look modest enough from the street, many feature spectacular landscaping and gardening showpieces viewable only from above. Drone photography reminds buyers not to judge a book by its cover, revealing sprawling backyard oases that rival botanical gardens. Flower beds, vine-covered arbours, stone pathways, water features and holiday light display pop in aerial photography. For garden enthusiasts especially, drones provide living decoration inspiration beyond what standard photography can show off. The Unique Views Drones Offer Drone property photography opens up a portal into homes and lands that were not accessible before. With the ability to move seamlessly through the air at all angles, heights and focal lengths, drones showcase properties in the best possible light. For estate agents and home sellers, drones have become an indispensable marketing tool to attract potential buyers. Countryside acreage, waterfront landscapes, vast farms, landmarks, architecture and gardens all benefit hugely thanks to awe-inspiring drone imagery.
How to Build a Stronger Brand as an Estate Agent with Professional Photography
Are you an estate agent trying to build a strong brand around yourself? Then you should take a look at the power of professional property photography. Captivating listing photos not only better showcase properties but also establish you as an agent who pays attention to quality and detail. Follow this guide to learn how professional property photography can transform your brand. Focus on Curb Appeal A property’s curb appeal makes that critical first impression, whether in-person or online. When potential buyers browse listings, dynamic exterior photos catch the eye and draw them in. Wide shots showcase the surrounding area and landscaping. Beautiful twilight photos illuminate the home’s architecture. Drone photography from above reveals layouts and selling points like pools or outdoor living areas often missed from the ground. Professional photographers have the skills and equipment to properly capture a home’s curb appeal. This encourages buyers to take a closer look and translates to more foot traffic for open houses. Highlight Interior Design Features While the exterior hooks attention, stellar interior photos convert that intrigue into serious buyer interest. Vivid, high-resolution images spotlight any recent renovations, stylish décor choices, floor plans and desirable fixtures selected by the sellers to market their home. Photographers properly stage rooms and master ambient indoor lighting to make spaces appear bright, airy and spacious. Enlisting pros to showcase interior design also implicitly signals that you respect the value of a home. This strengthens client relationships early on. Incorporate Drone and Videography Other advanced photography products that make listings shine include drone photography and video. Drone cameras present unique aerial perspectives of the home and neighbourhood most buyers would never glimpse otherwise. Offering these cutting-edge visuals demonstrates your commitment to innovation. This minted impression transfers to your overall brand. Distribute Photos Strategically Getting exceptional photos is merely step one. The next vital move is distributing them across digital platforms for maximum exposure. Your professional photographer should be able to provide you with high-res image files perfectly sized for key property websites liker Rightmove and Zoopla. Upload eye-catching photos to dominate search listings. Implement a social media strategy to also showcase listings across your company Facebook, Instagram and Twitter channels. Enlist your photographer’s assistance if needed to style images for each platform’s specifications. Strategic distribution expands your visual brand identity, nurturing more lifelong clients. Invest in Ongoing Photographer Relationships Note that professional property photography is not a one-time expense but an investment into your brand’s continuity. Establish ongoing relationships and contracts with one or more top-notch area photographers. This ensures you have custom photography services available as your inventory of listings changes. It also guarantees maintaining consistent brand quality across all your properties documented for marketing. As you strengthen dynamic branding through photography, stay ahead of competitors by continually updating your portfolio with the latest high-quality images. First impressions matter, so let brilliant photography make yours the most memorable. Accentuate listings often to sustain relationships with satisfied clients.
How Long Does a Property Photoshoot Take? What to Expect
If you’re selling your home or renting out a property, high-quality photos are essential to showcase your space in the best possible light and attract potential buyers or tenants. But if you’ve never hired a professional real estate photographer before, you may be wondering – how long does a property photoshoot actually take? The amount of time needed for a property photoshoot can vary quite a bit based on several factors. However, most professional real estate photography sessions range from 30 minutes on the low end to 3 hours maximum on the high end. Here’s an overview of the typical property photoshoot duration and what impacts the time required: Photoshoot Duration Overview Small property (1-2 bedrooms): 30 mins – 1 hour Medium-sized property (3-4 bedrooms): 1-2 hours Large luxury property (5+ bedrooms): 2-3 hours What Impacts the Time Required Property Size Larger homes with more rooms, bedrooms and bathrooms simply take longer to photograph thoroughly room-by-room. The photographer needs adequate time to properly light and shoot all spaces from multiple angles. Services Booked If you book a photoshoot-only package, it’ll be quicker than booking a package that includes additional services like twilight photos, aerial drone photography, Video or floor plans. More services = more working time required. Accessibility and Parking Complicated parking arrangements or difficult property access can minimise the time available for actual photography work. The home should be made easily accessible to streamline the process. Condition and Tidiness Heavily furnished properties and cluttered rooms limit angles and slow down positioning of lighting gear. A tidy home that’s staged for photography enables faster shooting. Refer to our staging guide to learn more on how to do it. As you can see, allot between 30 minutes to 3 hours for your property photoshoot depending on the unique characteristics of your home and the exact photography services being provided. An experienced real estate photographer will advise on the estimated timeframe when you book your package, so you know exactly what to expect. With some preparation by the homeowner beforehand and an efficient plan of action, the photography crew will capture gorgeous photos showcasing the finest selling points of your home.